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Secret Menu

DoorDash | Secret Menu

It’s DoorDash’s mission to help local restaurants grow. But for some merchants, we’re still proving our value as a partner. So we created Secret Menu, our love letter to local merchants: a celebration of their hard work, passion, and skill. Secret Menu is an original digital and print magazine that explores a specific restaurant culture in one U.S. city. More than simple profiles about restaurants and owners, these stories delve into the layered experience of running a restaurant, from day-to-day operations to preserving tradition to creating community.

CATEGORY: Design, Publishing, Writing

ROLE: Group Creative Director

AGENCY: Superette